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Nintendo Officially Exits Brazil

by on January 10, 2015

The-Heroes-of-Nintendo-nintendo-5614627-1024-768The company has announced that it will no longer officially sell its hardware products in Brazil.

Nintendo released the following statement: “In response to ongoing developments in the Brazilian market, Nintendo of America Inc. today announced changes to the physical distribution of its products in that country. Starting in January 2015, Gaming do Brasil, a wholly-owned subsidiary of Juegos de Video Latinoamérica, GmbH, will no longer distribute Nintendo products in Brazil.”

Nintendo’s products were distributed by Gaming do Brasil for the past 4 years. Nintendo said that Brazil remains a very important market, but challenges like “high import duties” that apply to their sector and their decision “not to have a local manufacturing operation” made its distribution mode unsustainable.  “We will continue to monitor the evolution of the business environment and evaluate how best to serve our Brazilian fans in the future,” stated Nintendo.

It looks like gamers from Brazil will need to purchase their Nintendo hardware products either from private importers, or import it themselves, which, of course, will mean higher costs.

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