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access_time May 15, 2012 at 4:30 PM in Features by Adam Larck

Ubisoft Reports Rise in Profit

While THQ reported a net loss today, Ubisoft reported that their profits for fiscal year 2012 are up from last year.

The company ended with a profit of $917 million, and sales up 2.1 percent from last year. Overall, net income ended at $47.6 million, better than the net loss of $66.5 million the year before.

Ubisoft attributed the increase to “core gamers” buying Assassin’s Creed Revelations, Rayman Origins, Driver San Francisco and playing The Settlers Online. Of course, Just Dance helped the sales as well.

Overall, the core group brought in $738.1 million, while the casual group earned $616.8 million.

In addition, the company stated that they expect next-gen consoles to start using an “item based model.” The model will let companies implement more microtransactions in games to bring in more revenue. While that is seen now, CEO Yves Guillemot expects it to be greatly increased next generation.


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