Spike TV and Microsoft jointly announced this morning that the network will air Microsoft’s E3 press conference on June 6 at 12:30 p.m. ET / 9:30 a.m. PT.
The telecast will run for 90 minutes and commercial-free.
“Spike continues to be the leading partner for the video game industry year-round, and our ongoing relationship with Xbox at E3 is a key part of that success,” said Kevin Kay, president, Spike TV.
Additionally, the media briefing will be available online at GameTrailers.com, MTV.com, SpikeTV.com and Xbox.com/E3, all in HD.
GTTV’s Geoff Keighley will host the briefing from USC’s Galen Center in Los Angeles and include a never-before-seen demo of Gears of War 3, a first-look at Forza Motorsport 4 and upcoming titles for Kinect.